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Social consumers: is your brand ready to listen, participate and act?

Eight types of social consumer whose actions must know Many companies still fear the final leap to the media and social networks because of being exposed to criticism, complains and negative comments....

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3 unforgivable mistakes in the management of social networks

Market demands are increasing. We don´t need to go too far to see how strong, influential and followed brands, face the crisis, 100% exposed and visible on their social networks. Competition and...

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Making mobile websites searchable

If you have a website, you want it to be visited by the more people the better. You can do this in various ways implementing what is called Search Engine Optimization (SEO). SEO techniques are widely...

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Corporate social media policy

With new technologies today, companies are realizing that they must have more internet presence, and this implies presence in social networks too. Consequently, they need a social media policy that...

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Top 10 social media sites

Social media sites are very popular among internet users, and they have become an essential marketing tool for online business. Here are the top 10 social media sites, ranked by popularity on Alexa:...

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Marketing tips for small business

If you have a business nowadays, you want to be online. But being online doesn’t just mean to appear in some directory or even to have a poor website with your company’s details. You must be proactive...

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Get better rank on search engines

If you want your website to be popular and get a lot of traffic, the first step is to make it rank higher on search engines such as Google. But how does this work? Google uses a series of algorithms...

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Small Business social media strategies

With the actual economic crisis, lots of small businesses are trying to find their place in the market. One of the main ways to promote their products or the services they offer is having a website, of...

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Boost Your Social Media with IFTTT

When used right social media can be a great tool for improving your SEO, but it requires a lot of dedication, and there are lots of small tasks that are repetitive and time consuming. If this, then...

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Best IFTTT Recipes to Manage Social Media

If This, Then That is a webapp that lets you manage and automate some social media tasks with ease. In this post we compiled our 10 favorite recipes for social media managing created by IFTTT users. To...

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Social Networking in the Future

What will be the future of social networks? That’s the question a lot of people is asking lately. But it’s difficult to foresee a future when they barely have a past – some of them, like Twitter, only...

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Some of the Best Social Media Companies in Spain

We all know the importance of social media in growing businesses today. Not only to get closer to consumers for their opinions and needs, but to include them in the process of creating and improving...

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Some of the Best Social Media Companies in the U.S

With the advent of Internet socialization is has found some new business marketing tools: social media. Good management of social networks enables us not only to receive feedback from our users, but...

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Free Social Media Tools for iPhone

Social Networks are part of our lives now, and they’re probably here to stay. Nearly nobody would dare to call them a passing fad, and their influence and repercussion have achieved limits we could...

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Social Media Strategies for Hotels

Word-of-mouth is the best advertising for hotels, and social media is word-of-mouth on steroids. Social media is the future of tourism marketing. Having an online presence is essential today for any...

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Free Social Media Icons

Social networks are the most visited sites nowadays. It’s essential for any business to have a presence in these networks to provide a fluid communication with its clients. Many companies integrate...

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How to Get More Followers on Twitter

Lately we’re seeing a social network marketing strategy that’s becoming popular among those companies that want to increase their number of Twitter followers, it is as simple as buying them. It’s an...

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Social Media Etiquette: 10 Things You Shouldn’t Do

Social media is something everybody is talking about these days. Apparently anyone can be a part of it, and it is very useful if you have a business. But are we making good use of social media? There...

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Social Media Analytic Tools

Social media is quickly becoming an important part of any business marketing strategy. It is an excellent tool to market your product and expand your audience, as well as a valuable source of feedback...

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Viral marketing secrets

If you want to promote your business nowadays, it doesn’t matter whether online or offline, you need a good and effective marketing strategy that can give you visibility and a good return on...

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Best social media companies in Mexico

The importance of the internet for businesses is unquestionable. Nine out of ten people look for information on the Internet every single day and 90% of these decide what they’ll buy from what they’ll...

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Retail mobile marketing

A recent survey by ForeSee says that up to 65% of e-commerce site visitors use their smartphones while in the store to visit the retailer’s Web site and 39% use them to check the competitors website....

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2013 Social Media Trends

Nowadays almost 61% of smartphone users access social media sites using their devices. Sites like Facebook, Twitter, Google +, LinkedIn or Instagram have seen an increase in the amount of users that...

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Twitter mobile users

Smartphone users go on Twitter twice as much when they are out with their friends. Twitter was born as a platform to be used mainly through mobiles, which is why its messages are up to 140 characters,...

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Mobile Social Networking

Social networks are the future of online interaction. Websites like Facebook, Google + or Twitter are among the most visited sites in the Net today, and they count with millions of users worldwide. So...

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Twitter advertising pros and cons

Over 57% of the companies include Twitter in their social media strategies and the majority of them they say that by using it their sales have been increased. Usually small businesses used to have an...

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Social media strategies for e-commerce

Internet is one of the main tools of communication today. Entrepreneurs and advertisers know this, and there has been an important rise in e-business recently. However, it isn’t enough just to have...

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Buy airline tickets with mobile payments

Competition is something natural when we are talking about business. We can say that it is a natural ingredient in every market. There are sectors where competition is higher, and the airline industry...

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Gender differences in mobile phone use and social media apps

Men are from Mars and women are from Venus. Since childhood, we’ve known that. Males and females use their smartphones way too differently. What about social media? The battle of sexes keeps going!...

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Social Media Data Mining

So you have business on Facebook or Twitter; maybe also. But just having different profiles isn’t enough. The essential key to success is how effective they are. Below you will see some tools you can...

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Social and Mobile Marketing

There are already more mobile users in the world than people. And, since mobile penetration keeps growing, mobile social interaction is on the rise too. Social media networks are therefore becoming an...

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Social network usage by age on mobile

The percentage of people who is using “actively” their social media profiles, grows every day. While time ago, teenagers and college students were the ones using social networks, nowadays we can find...

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Social media trends in 2014

This year 2014 is about to finish and it is time to take a look to these previous 12 months to make a resume of the most popular social media trends so we can start preparing our strategy for next...

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